While most companies are great at selling outcomes, very few companies are great at teaching customers and partners how to achieve those outcomes. There's a lot of data that demonstrates that formalized education leads to big improvements in health score indicators like product utilization and support costs—not to mention customer growth and renewals.
Hear from John Ragsdale, Distinguished Research and VP of Technology Ecosystems at TSIA, and Greg Rose, CXO at Intellum, as they explore the value of education and how successful companies have turned education into a key driver of revenue growth.
Their discussion touches on key topics including:
- How a successful customer or partner education strategy can help you achieve your growth goals
- Four easy steps for launching or updating a customer or partner education program
- Education programs that help drive business outcomes like revenue, retention, and cost reduction
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